Dynamic Encryption + Laser Engraving: New Technologies for Anti-counterfeiting

The combination of dynamic encryption technology with laser engraving offers a new solution to the problem of product counterfeiting.The use of dynamic encryption and high-precision laser marking raises the bar for would-be counterfeiters.The technology is applicable in many fields, including pharmaceutical packaging and luxury goods identification, and can help companies solve their counterfeiting problems and protect consumers.

Why are traditional anti-counterfeiting technologies no longer adequate?

When it comes to anti-counterfeiting, many businesses are at a loss.Traditional tags and QR codes, although inexpensive, can easily be counterfeited.For example, static QR codes can be easily counterfeited by copying and pasting, and ordinary printed labels can be mass-produced even by small workshops.The most troublesome aspect of this is that consumers find it difficult to tell the difference between genuine and fake products, and this has led to complaints and a crisis of confidence.

This combination of dynamic encryption and laser marking can be considered a "step up" in anti-counterfeiting technology.

How do dynamic encryption and laser marking work?

Dynamic encryption: A "national ID card" for each product.

The core of dynamic encryption is to give each product unique encrypted data.For example, as a medicine bottle comes off the production line, the system automatically generates a string of random numbers, combining production time and batch number information, which is then encrypted using an algorithm.This code is like the product's "national ID number." Even if someone wants to copy it, they can't get a second copy that is completely the same.

Laser marking: A permanent tattoo for products.

But it's not enough to have the data; consumers need to be able to see the anti-counterfeiting mark.Laser marking technology can produce micro-patterns or text on the surface of packaging, such as invisible codes on glass bottles or anti-counterfeiting patterns on metal surfaces.This type of marking is not afraid of water or high temperatures, and even scraping cannot completely remove it. It is much more reliable than stickers.

What problems can it solve in actual use?

Pharmaceutical industry: Counterfeit drugs can kill.

A pharmaceutical company tested dynamic encryption last year, and consumers could scan the QR code on a bottle to see the entire production process from raw materials to the final product.The laser etching directly on the glass bottle has reduced the amount of counterfeiting of empty bottles by 70 % directly.

Luxury goods: Making counterfeits "nowhere to hide.

One brand of watch uses a laser to engrave a tiny, encrypted code on the inside of the watch case, and a jeweler can use a magnifying glass to verify the code.Customers have told me that in the past they were worried about the authenticity of what was being sold. Now that they can check the authenticity themselves, they feel much more secure.

Auto parts: No compromise on safety.

For key components like brake pads and airbags, the use of dynamic RFID tags would allow mechanics to instantly confirm if they are genuine OEM parts.The owner of a dealership says that the number of complaints about fake parts has dropped by half.

What should entrepreneurs pay attention to when they set up shop?

1. Cost balance: Laser equipment requires a high initial investment, and is suitable for high-frequency, high-value products. Smaller brands can start with a pilot project on a key product line.

2. User experience: The anti-counterfeiting verification process should not be too complicated. Ideally, the user should be able to scan the code and get a result within three seconds.

3. System compatibility: The encrypted data must be compatible with existing ERP (enterprise resource planning) systems and traceability platforms.

In conclusion, no matter how good the anti-counterfeiting technology, it needs to be combined with market supervision and consumer education to be effective.But at least now the cost of counterfeiting is rising, and our legitimate companies are becoming more confident.